Corporate Training

HOW CORPORATE TRAINING CAN HELP YOUR BUSINESS

Did you know that skilled and trained employees are happier in the workplace? One of the reasons why is because they feel confident and empowered to make decisions. They also feel more valued because you were willing to invest in them. The result: a workforce that’s not only easier to retain, but also more productive.

As a business owner, you know that retention and productivity will save you money. So if your business’s marketing strategy is “going digital,” it’s advantageous to train your team on how to support, create, and maybe even manage your digital marketing.

CORPORATE TRAINING SERVICES

MARKETING STRATEGY
VALUE PROPOSITION DEVELOPMENT
CONTENT PLANNING
PAY-PER-CLICK ADVERTISING
DATA ANALYTICS

SALES FUNNEL STRATEGY
SOCIAL MEDIA TRAINING
PUBLIC SPEAKING
INDIVIDUAL TRAINING
CUSTOM WORKSHOPS

MARKETING STRATEGY

Learn the process of creating an effective digital marketing strategy including customer analysis, competitive insights, search engine marketing, social media, content planning, budgeting and more.

VALUE PROPOSITION DEVELOPMENT

The best value proposition will prevent a potential customer from hitting the back button. We specialize in delivering interactive workshops to help your team learn the skills needed to develop a value proposition that makes customers engage with your brand.

Photo of a woman smiling while on a laptop

CONTENT PLANNING

Whether it’s using blogs, social media, pay-per-click advertising, or email marketing, we’ll teach your team how to create an integrated content plan for all online touchpoints. We also provide tools and templates used with existing and prior clients that have been proven effective.

PAY-PER-CLICK ADVERTISING

Looking to run search, display, or programmatic ads on Google, Facebook, or other platforms? We’ll teach your team how to write, implement, and manage a high-converting campaign across a variety of platforms while revealing tips and tricks we use to generate positive ROI for our clients.

Photo of IMac with Facebook Ads being displayed

DATA ANALYTICS

What do those numbers and charts mean? We show you how to analyze your digital marketing results using Google Analytics and other industry leading data analytics and user experience monitoring software.

SALES FUNNEL STRATEGY

Awareness, consideration, conversion, and everything in between. We’ll train your team on how to build and manage a sales funnel strategy that works both online and offline.

Close up of someone doing online shopping

KEYNOTE SPEAKING

Looking for a guest speaker at an upcoming event, workshop, or conference? Our president, Corey Shelson, is a sought-after public speaker and digital marketing trainer who has spoken to audiences at the Richard Ivey School of Business, Western University Accelerator, Western University Propel Entrepreneurship Centre, the Inspiring Innovation Conference in Collingwood and Unlondon Forward Speaker Series.

INDIVIDUAL TRAINING

For small business owners, sole proprietors or senior executives, an individual training session may be a better fit. We specialize in delivering one-on-one digital marketing training sessions that are customized to meet your specific needs.

CUSTOM WORKSHOPS

Marketing automation, introduction to digital marketing, WordPress fundamentals, SEO — if you’ve got a training need, we can customize a workshop just for your business.

BENEFITS OF CORPORATE TRAINING

ATTRACT AND RETAIN EMPLOYEES

Learning and growth opportunities are often cited as a top reason for job satisfaction.

EMPOWER YOUR STAFF

Training provides knowledge that will help your staff to feel empowered to make decisions.

SAVE MONEY

By training your staff, you are able to keep the work in-house rather than hiring consultants.

OUR EXPERTISE.

Quite simply, we have a system that works. Our system helps businesses save money finding new customers and then turns those customers into brand ambassadors. We do it all using a proven process of targeted and optimized digital marketing strategies. Are you looking to empower your staff, save money, and attract and retain employees? We set your business up for success as your corporate training experts. Give us a call today to craft a corporate training program for your team!

Google Rating

4.6

44 North Digital Marketing

4.6

Adrian Brown

13:30 27 Mar 19

Corey leads a fantastic team at 44 North Digital Marketing. These folks are more than just professionals with outstanding talents; they’re also super friendly, fun and positive, which makes partnering with them a real pleasure. Many thanks to Allison who provided timely support and insight; to Adriana, Jillian and Lauren for their creative and technical prowess, and to Ian for his video wizardry. All of you helped us re-create our digital brand in a way that was insightful and worked with our timing and schedules so it could be purposeful, and the results speak for themselves - we're so grateful! If you want to work with a team who knows digital marketing intimately, thinks strategically, will push back/challenge you when necessary and tell you like it is; and is open minded and fun to work with, you can't go wrong with 44 North Digital Marketing.

Leons Owen Sound, Collingwood & Orillia

22:41 26 Mar 19

Corey and Jillian at 44 North were a pleasure to work with. As a Leon's franchise, we had some obstacles that we needed to overcome when branding ourselves and trying to stand out from the competition. They created an amazing website that helped us track our ROI and linked to the corporate website. They helped us with our display ads and email marketing as well as social. Highly recommend this team at 44 North!

blake thorburn

19:29 26 Mar 19

You can trust that 44 North is in solid hands with Corey Shelson. The pride he has in his business stems from his passion for marketing and personal development. 44 North is an effective, efficient business run by a team fully capable to tackle any marketing strategy.

Laurie Stephens

17:52 26 Mar 19

Quick, responsive service, nice creative work. And affordable!

Nicole Weston

19:50 01 Feb 19

Corey is professional and has excellent customer service! I was specific in what I wanted and needed in order to run my business and he listened, followed up and delivered! It goes a long way to have someone guide you and have your best interest top of mind! I can now count on a secure Email and website to run efficiently and will continue working with Corey to improve my visual platforms to ensure my clients are receiving the best service as well! Thank you Corey for providing me with outstanding service in excellent timing!

Molly Mc

14:18 10 Jan 19

We engaged 44 North Digital Marketing to design and develop a new website as well and plan, film and produce a promotional video for our new business. The team at 44 North delivered more than promised. Our project was executed on time, and on budget. The website research phase was in-depth. They told us things about our competitive environment that provided us great insight into how to structure our service offerings. The design phase was collaborative - we felt like we were involved at every step allowing our unique wants and needs to be expressed by their creative and copy writing team. The execution was flawless - they really know how to run a smooth project. Timelines were set, expectations were aligned and deadlines met. The videos produced are highly professional and vividly bring to life everything that the Gasparotto Group does for its clients and can do for prospective ones. We continue to use 44 North for all of our marketing needs and highly recommend them to anyone else looking for an agency to work with.

Mario Naric

17:27 03 Jan 19

Fantastic team and fantastic work. 44 North has been a true pleasure to work with!

Joseph Michael Hentz

16:44 28 Dec 18

Provided outstanding assistance in designing and implementing our digital marketing strategy

Alison Smith

13:41 13 Dec 18

One of the most knowledgeable, dedicated and extremely diligent team of professionals I have ever had the pleasure of meeting and conducting business with.

Samieh Walden

23:51 11 Dec 18

44 North is a group of professionals that pays attention to your needs, comes up with creative solutions, delivers on time and on budget. The customer service has been top notch, they have taken care of any glitches, answered my questions on time and professionally and provided me with training videos. Extremely happy with this amazing group.

David Walcott

14:28 11 Dec 18

We used Corey and his team at 44 North to market a development project. Corey was able to put a plan together that explained how we would navigate the process of taking the project to market and the costs associated with each step. The team met their implementation timelines and updated us at every step along the way. Once the campaign was active his team was able to provide accurate statistics and compare it to established metrics that either supported the marketing strategy or allowed us to refine the approach. Our first campaign and experience with 44 North was extremely successful. I would highly recommend the team at 44 North to anyone that sees potential for digital marketing to assist in their marketing.

Ian McAlpine

04:02 11 Dec 18

I've had the pleasure of working with Corey and his team at 44 North Digital Marketing on a number of media projects. They are incredibly professional, very efficient and easy to work with, timely, detail oriented and produce very high quality digital marketing content.

Risha Yorke

14:29 29 Oct 18

Saw Corey present at the Xcelerate Summit. Great resources and well informed in the world of online marketing and sales funnels.

ForestCity Crossfit

21:23 28 Nov 17

The team at 44 North Digital Marketing was the perfect fit to update our online presence. Experienced with many different platforms which show you exactly what will work best for you needs and how they are being effectively employed. If you want to get noticed online 44 North Digital Marketing is the way to go.

Jaclyn Longo

14:36 27 Nov 17

Corey's Digital Marketing workshop provides a ton of great information and value to our student entrepreneurs. He uses real examples to show the importance of digital marketing and his workshop is full of useful takeaways and tips.

Mark Gasparotto

19:31 22 Nov 17

Corey and his team at 44 North worked with us intimately throughout the definition, need analysis, design, refinement, and implementation stages to ensure that our website met all of our digital marketing needs.

Adam Mccallum

14:33 22 Nov 17

44 North Marketing was absolutely amazing to work with. Corey and the team are professional and knowledgeable. They were able to take my vision for marking to the next level; gaining more traction in a just couple of months than I ever had with other companies over much more time. The detailed reporting with an explanation of how we are doing and where we need to focus on is fantastic. I couldn't be happier with 44 North, and highly recommend them to anyone big or small in size.

Justin Girard Fishing

15:13 16 Nov 17

I have to say that working with 44 North digital marketing was unbelievable. Their patience and understanding of what I wanted was above and beyond of what I could of expected. The attention to details of the logo I wanted was first class! I must say I didn’t think the vision I had in my head would be able to be copied in physical form but they did it and way better than I expected! Thanks again guys for all your hard work and dedication to me until I was 100% satisfied! You guys are the best!

Colin McDougall

16:43 15 Nov 17

As a professor of entrepreneurial marketing at the Ivey School of Business I am always looking to grow my knowledge base in order to be better able to enhance the learning of my students. I encountered Corey and the team at 44 North Digital Marketing and was super impressed! They know not only the fundamental principles of marketing, but how to cost-effectively apply them across a multitude of digital media platforms. I highly recommend 44 North Digital Marketing as a great source of guidance in this new age of marketing.

Matt Lister

16:31 15 Nov 17

Bright team. We’ve been very impressed with their ability to help us promote our in-restaurant advertising platform. Highly recommended for any B2B and B2C digital marketing needs.

Sven Hansen

02:06 13 Oct 17

44 North continues to go above and beyond for our company. They helped us with our brand new website, and we could not be happier with the result. They also continue to go out of their way to help us with questions that we have that pop up out of the blue, where most companies would not take the time to ensure we completely understand. If you need help launching a new website or help with getting new customers, the 44 North team is who you need. They have helped us break through barriers and increase our ROI in all of our digital marketing efforts!

Susan Baker

18:39 19 Jun 17

Corey Shelson is excellent to work with. He's professional but friendly, does his best to understand the client's vision and needs, is timely and helpful with communication and follow-up (via email and phone), and produces great end-products. Would recommend a conversation to see if 44 North suits your needs!

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HOW CORPORATE TRAINING CAN HELP YOUR BUSINESS